When the Internet was new to build a website one had to learn HTML and create a website from scratch. But as the demand for personal websites has grown so have the options for website building. There are now a wide range of options that will allow just about anyone to create a website of various qualities.
Despite the free options, all major companies still hire professional web designers to make sure that their websites are the best that they can be. It’s the same reason that people still bake from scratch even if microwavable alternatives are available. There’s something special about the work of a skilled craftsman, especially if quality is a key concern.
Customization
If you spend a decent amount of time online looking at different websites you are going to start noticing that many of the sites start to blend together. The rise of instant blogs and standard templates has resulted in thousands of websites that look practically identical, with only minor variations. You may be able to change a template’s colors but people still know they’re looking at the same site they’ve seen dozens of times before.
A good web designer can create something that’s one of a kind. They will work with you to create something that reflects who you are and what you want to tell the world with your website. If you’re really ambitious they can even help add new functions that will make your site more useful.
Comparing full, customized sites to those made with templates is like comparing a full painting with one of those paint-by-numbers kits. Even if you get it to look decent it’s still going to feel like paint-by-numbers
Professionalism
When the Internet was new just having a website was enough to separate yourself from most other individuals and businesses. Times have changed but one fact hasn’t, to succeed you need to look for every advantage you can get. Simply having a web page isn’t going to help you stand out in a crowded market; you need one that looks and works better than your competitors.
Even people who hardly ever think about web design can tell the difference between the average amateur site and one that is designed by pros. They pick up on subtle details even if they can’t articulate why they prefer one site to another. Without being told how much a website cost many people can guess which is cheaper, and people feel safer committing to a company like IG Webs that doesn’t cut corners.
If you are just starting out you might not think that it matters. After all, is it fair for people to hold a small business with a handful of employees to the standards set by companies that make millions? Well fair or not that’s what many people are doing, the web has made the world smaller and you aren’t just competing with locals anymore. It’s the blessing and the curse of modern technology, it means you have to do a lot to stand out but once you do your potential audience is larger than ever before.
Like it or not we do judge books by their covers. If your site looks like it was made by an amateur, people will assume that you are an amateur, if it was clearly made by a professional they’ll be more open to the idea that you are worth their time and money, that’s just human nature but we call it marketing!
Speed And Efficiency
Designing a full website is both an art and a science. You want to make sure your website looks good but it also needs to be easy to use and appealing to search engines. The best web designers have spend years practicing their craft full time, and they’ll tell you that they are still learning new things.
Some people will look at the reasons for investing in a customized website and decide that they will get one, by making it themselves. This is certainly doable but if you take a look at the bigger picture you may find that it’s actually more expensive than hiring a professional. That’s because your time is valuable, and if you have a business, every hour you spend learning to make a website is an hour that could be spent building your business. One of the first lessons you need to learn as a businessperson is that you can’t do everything yourself if you want to be truly productive.
Professionals already have the skills necessary, they can get things done quicker and done better. Coding is harsh and unforgiving work; even small errors could hurt your website’s functionality. With experience comes the knowledge necessary to avoid these pitfalls and solve them as quickly as possible. If you want your site to succeed you want to put it in the hands of people who know how to handle it.
Making A Good First Impression
Hopefully now you understand the key advantages of professional design over free options, but to be honest many people know these things on some instinctual level. Most people would admit that professional design is better but still have a hard time spending money when they think there are free options. This is completely understandable, but a mistake.
You might be tempted to dip your toe into the web with a free site, arguing that you can upgrade to a professional site later on. It sounds good but there are a few problems. The first is that a poorly designed website may limit your potential, driving potential customers, clients or readers away. Then there’s the fact that the longer you wait the harder and more expensive it will be to upgrade later on.
It’s important that you make your first impression count. It’s the reason that people will spend hundreds of dollars on clothes for job interviews. It’s not just about the suit or dress; it’s about showing that you are willing to invest in yourself. Because if you don’t think you’re worth investing in why should anyone else?
In this age of information and technology you want the best possible website and hiring an experienced web designer is the best way to get one.
IG Webs – Huntsville Web Design Get a free quote! Get Small Town Rates
IG Webs, an award winning Huntsville Web design firm is a premier web designer in Huntsville, Alabama known for super client care. You should choose IG Webs if you want personal attention, low rates and dedication to you. We can respond to you quickly. Client care and service is our top priority and we’re small enough to be able to do just that, yet big enough to meet all your demands. And we do not charge for on page SEO (Search Engine Optimization), we design it in.
See what they say about us. Interested to know how we go about web design? Here’s how. Need more information? Check our FAQ page. Websites are much more than just HTML codes. A website needs to be successful at presenting ideas in an interesting and effective manner with an eye on being found. “Ignorance may be bliss for those who design the website, but that’s seldom the case for those who visit it. ” We work with clients across the nation. Give us a call!
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